Meta Ads Traffic Campaign for YouTube Channel Growth

Role: Digital Marketing Specialist | Meta Ads Campaign Manager

Project Description
I managed a Meta Ads Traffic campaign aimed at increasing YouTube video views and external traffic for the Ngaji Selawat YouTube channel. The campaign used the Link Clicks objective , optimized to generate cost-efficient traffic.

I was responsible for the end-to-end campaign setup in Meta Ads Manager, including audience targeting, ad creative selection, budget optimization, and performance monitoring. Over a 30-day period , the campaign successfully generated 512 link clicks , achieving a CTR of 2.18% with a low cost per link click of Rp. 71 .

These results demonstrate strong ad relevance , effective audience targeting , and efficient budget management , contributing to increased traffic and visibility for the YouTube channelhttps://youtu.be/4v3s5-yBuuU

Skills & Deliverables

Digital Ad Campaign Management
Paid Media Strategy
Facebook & Instagram Advertising (Meta Ads)
Performance Optimization & Reporting
Traffic & Lead Generation

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🔗 Campaign Results (Portfolio Proof) below click the link;